Released in 1994 by Konami who was on the verge of bankruptcy, the platonic dating sim becoming the first major Bishojo game since Koei's release of Night Life. While the title was another eroge title targeted at males for its sexual content, the players began to identify with the protagonist and the idea overcoming "the emotional trials and tribulations of pure love." A late Play Station 2 port removed the sexual content and sold better than the original leading eventually to two anime adaptations. Dōkyūsei, whose gameplay focused on meeting girls and seducing them, established the standard conventions of the dating simulation genre.
Today the industry has grown, with most publishers making releases for Windows, including download only files.
Some of the least pornographic and most successful also branching off into the console market.
Faced with the threat of being forcibly censored out of existence by the government, in 1992 the bishōjo game industry formed the Computer Software Rinri Kikō (meaning "Ethics Organization for Computer Software", and often abbreviated EOCS or Sofu-rin), setting industry guidelines for acceptable content and packaging.
This organization tamed down the most objectionable content in the "wild west" of the 1980s.
To be accessible to a more mainstream audience, it contained no erotic elements, seeking instead to create a "romantic" atmosphere.
Sega's popular bishōjo game series Sakura Wars also first saw publication in 1996 for the Sega Saturn; like Tokimeki Memorial, it contained no erotic elements.These came to national attention in Japan in 1986 with the release by d B-soft of 177, a game where the player takes the role of a rapist.(The game's title originates from the number of the Japanese law criminalizing rape.) 177 was not actually the first game designed around this premise, but it was unusually explicit.The first bishōjo games were not too popular, At the beginning of the genre almost all the games were pornographic.A notable landmark was Jast's Tenshitachi no gogo (1985), a precursor to the modern dating simulation.The main consoles used for bishōjo games in the nineties were the Sega Saturn and Dreamcast.